As an actor, you know this business requires significant versatility, and creativity along with careful attention to every little detail to land the really good roles. A high-quality headshot is a must to get your acting qualities the exposure they need. A great headshot is a key step in moving on to an audition and eventually landing the acting role you know you deserve.
A headshot that meets the cut, requires the focused attention to detail that directors always demand. You want to stand out from the crowd, but also demonstrate you are a real professional. This means you must draw attention to your best features, strive to be different, but avoid overdoing it.
The start of your brand as an actor and your primary marketing tool in this business is your headshot. Your brand begins with the headshot and is the way you get noticed for current jobs and kept in mind for future roles. Now that we have established the importance of this key tool, let’s look at what to wear to deliver results. This article will provide 5 tips for a great headshot to effectively spark interest in your acting ability.
Plan your Brand
Every important endeavor requires careful planning. For the right actor headshot concept, study your target roles and have a profile in mind for the headshot that will get you the right exposure. Your look is your look, but you want a presentation that projects professionalism and confidence. The casting people will have to quickly assess your headshot and determine if you have the right basic look for the next step. Ideally, agents and or casting directors will have your great headshot on file and ready for when the right role comes along.
You want to make sure your photo sends the right message. What are the roles you expect? Do your profile and the brand you are trying to project align with roles you want? Where is the location of the photoshoot, outdoors, studio? The lighting and other location factors require planning to get your appearance right for this important shot.
Every detail is important and it starts with detailed planning. Your brand image will drive opportunities for the acting roles you have in mind. Have a plan and brand image defined as you move on to the next steps in selecting what to wear for your headshot photo.
Your Face is the Focus
This appears to be blatantly obvious, but the purpose of the headshot is to put your face in the middle of the frame. The shot usually starts just below the shoulders, but the focus is on your face and eyes. Ideally, the shot is the same view and expression as an in-person meeting. The clothing you are wearing and any accessories should not detract from the primary purpose, which is to convey your brand as presented by a focused view of your face. Every detail plays a part in this act, but keep the lighting, background, and clothing as we’ll discuss further below in harmony with the plan.
The plan is to project a brand that projects you and that begins with a focus on you’re the core center of your personal look- your face. Should you wear a smile or not? It depends somewhat on the brand. But overall a smile demonstrates an engaging person, that can work well with others. A smile can also project energy and most importantly confidence. These are subtle factors that can come across in a headshot. Keep your face in the frame and aligned with your brand image.
Know your Pose
Study the various camera angles, the shadows and interesting impressions your pose can create. Your pose position can create a deep impact you want to create with your headshot. Rarely will a straight level stare into the camera, give you a look that is captivating. Avoid the “mugshot” approach and turn one shoulder towards the camera to create a slight angle of view. However, regardless of the pose position you feel looks the best, make sure you come off as comfortable with a pose that appears natural. Your natural pose along with a genuine smile can project your energy as an actor and most importantly your confidence to handle any role.
Grooming and Styling
What you wear is only one essential component of your appearance and only one element of the complete headshot.You need to look your best when it comes to the appearance of your hairstyle. Are the cut and style right for your image? Is your hairstyle aligned with the brand image you have planned for the shot? Your skin tone, too dry, a bit oily? Guys should pick the right shave level that meets the image target. For the most part, a clean shave is the way to go.
Dress for the Shot
Finally, we address the dress requirements. The brand image planning, the essential focus, and your overall appearance are the key factors, but there are some important notes on the clothing. The headshot does not cover your full outfit, but again every detail is important in getting the right headshot. Avoid white clothing, since this will conflict with the background. Consider v neck shirts and guys should consider a neck-tie if image appropriate. The idea is to emphasize and bring focus to your face. Using layered clothing can help develop an image. Experiment with shirt and sweater combinations that work best for you.
Avoid crazy patterns and colors that may distract from your face shot and muddle the brand you are going for. Keep the clothing approach as simple as possible, you are the focus, not the clothing.
An actor headshot is key to acting work. Take the time to plan and get it right. A great headshot that will help get you noticed, requires focused attention to detail. It is a must to stand out from the crowd, but you must always demonstrate you are a real professional. This means select the right pose, apply good grooming techniques and simple clothing to your highlight best features.
Jose Soriano is a photographer, visual content creator and blog writer with over 10 years of experience. He is working with start-up businesses, top commercial brands, and other amazing people, helping them to achieve their visual goals.